Our story
The Happy Cappy Story
Happy Cappy is a line of skin and scalp care products developed by Dr. Eddie Valenzuela, a board-certified pediatrician practicing in Houston. It began with a fragrance-free medicated wash for children with cradle cap and grew into a family of products for sensitive skin.
A pediatrician’s idea. A little more comfort. Shaped by the families in his care.
Founder of Happy Cappy
The beginning
Houston, 2014
Happy Cappy’s Beginnings in 2014
A Fragrance-Free Option for Cradle Cap
In 2014, Dr. Eddie began working on the idea for Happy Cappy after seeing families struggle with cradle cap in his pediatric practice. Adult dandruff shampoos could help with flakes, but many had strong fragrances. He wanted an option developed from the start with children’s sensitive skin in mind.
Some families had already tried oils or petroleum jelly and were still struggling with their child’s symptoms. Dr. Eddie wanted to give them another option for a common, frustrating problem.
The goal was specific: a fragrance-free medicated shampoo and body wash to help with flaking, scaling and itching associated with seborrheic dermatitis, the condition often called cradle cap in babies.
Developing the First Medicated Wash
Developing Happy Cappy took four years of work with chemists and manufacturers on formulation, testing, packaging and production. Dr. Eddie learned a whole new side of skin care while continuing to practice pediatrics.
In January 2018, Happy Cappy Medicated Shampoo & Body Wash launched on Amazon. Four years of work had become something families could finally bring home. It began with children’s sensitive skin in mind, and adults with dandruff and seborrheic dermatitis embraced it, too.
How we grew
The Happy Cappy Product Line
Each addition to Happy Cappy met a different skin or scalp care need, from medicated cleansing to everyday washing, moisturizing and gentle flake removal.
-
The first wash

Medicated Shampoo
& Body WashHappy Cappy Medicated Shampoo & Body Wash uses 0.95% pyrithione zinc to help relieve flaking, scaling and itching associated with dandruff and seborrheic dermatitis. Our first product brought that medicated care into a fragrance-free formula developed with children’s sensitive skin in mind.
Shop Medicated Wash -
Everyday cleansing

Daily Shampoo
& Body WashDry, sensitive, eczema-prone skin also needs gentle everyday cleansing. Happy Cappy Daily Shampoo & Body Wash cleanses hair, face and body with a fragrance-free formula made without SLS/SLES. Glycerin, panthenol and hyaluronic acid help attract moisture, while oat and licorice root extracts help calm the appearance of dry, irritated skin. The result is a wash designed to leave skin feeling soft and comfortable.
Shop Daily Wash -
Daily moisture

Moisturizing Cream
Dry, sensitive, eczema-prone skin needs moisture beyond the bath. Happy Cappy Moisturizing Cream combines glycerin to attract moisture with petrolatum to help hold it in, plus licorice root extract to help calm the look of redness. The non-greasy formula helps leave skin soft and comfortable. The same cream comes in a 6 oz tube or a 12 oz pump jar.
Shop Moisturizing Cream -
A gentle helping hand

Beanie Brush®
Visible scalp flakes called for a gentle tool to use during washing. Dr. Eddie designed the soft, BPA-free silicone Beanie Brush® to help loosen flakes and massage the scalp. Its design received a U.S. patent in May 2025, adding another milestone to the Happy Cappy story.
Shop Beanie Brush
Happy Cappy’s Skincare Gift Set
Our three-piece gift box brings together the Medicated Wash, Daily Wash and Moisturizing Cream. Each has a distinct role, giving families cleansing and moisturizing options in one ready-to-give set.
Explore the gift setReaching families
From online to in store
Happy Cappy’s Retail Growth
Happy Cappy expanded from its first Amazon orders to national retailers, bringing its products to more families. Seeing families welcome the products into their routines, and hearing from pediatricians who recommended them, made the years of development worthwhile.
Retail Launch Milestones
Walgreens first welcomed Happy Cappy in March 2019, followed by a nationwide buybuyBABY launch in September 2019, both within two years of the first Amazon orders. Walmart followed in July 2023, and the CVS rollout began in July 2025.
Retail Availability
- 4,000stores
Walmart
Medicated Shampoo & Body Wash.
- 6,700stores
CVS Pharmacy
Medicated Shampoo & Body Wash and Daily Shampoo & Body Wash.
- 4,000stores
Walgreens
Medicated Shampoo & Body Wash.
Approximate U.S. store distribution · September 2026
Online retailers, including Amazon and iHerb, also helped families discover the line as it grew. Today, Happy Cappy is available through the retailers above and our own shop, with product selection varying by retailer.
Recognition along the way
Happy Cappy’s Editorial Recognition
Happy Cappy’s Medicated Shampoo & Body Wash has earned recognition from parenting and health publications. These selections mark moments in our history.
- ParentsJuly 2021Best Cradle Cap Shampoo
- Romper2021Best Cradle Cap Shampoo
- Scary Mommy2022Best Dandruff Shampoo for Kids
- What to Expect2023Best Cradle Cap Shampoo
- Parents2024Best Seborrheic Dermatitis Shampoo for Babies
- Verywell Health2024Best Dandruff Shampoo for Kids
- Health2024Best Medicated Cradle Cap Shampoo
The recognition continues: Parents’ guide, updated March 31, 2026, names Happy Cappy “Best for Dandruff.”
What guides us
Then and now
The Principles Behind Happy Cappy
Happy Cappy’s approach centers on products developed for sensitive skin, clear information for families and the perspective of a practicing pediatrician.
Becoming a doctor had always been Dr. Eddie’s goal. Building Happy Cappy grew out of the work he already loved: helping families. That purpose still guides the details, from the feel of a formula to the information shared alongside it.
Fragrance-Free Formulas for Sensitive Skin
Our washes and cream are fragrance-free and made without dyes, parabens, phthalates, SLS or SLES. Each formula has its own role in cleansing or moisturizing sensitive skin. We explain our ingredient choices so families can understand what they are using and why.
Get to know our ingredientsLeaping Bunny: our cruelty-free commitment
Happy Cappy is vegan and cruelty-free, and we are proud members of the Leaping Bunny program.
Our cruelty-free commitmentDr. Eddie’s Continuing Pediatric Practice
Dr. Eddie is a board-certified pediatrician who continues to care for children in Houston, where he has practiced since 2010.
The questions families bring to his office keep the purpose behind Happy Cappy close to home: helping them care for the skin they live in, from childhood onward.
Dr. Eddie’s story and credentialsSkin and Scalp Education
Helping families understand skin care is part of Happy Cappy’s mission. Our learning center shares information about common skin and scalp concerns, with guidance organized around the questions families bring to us.
Explore our learning centerA Pediatrician’s Solution
Explore Happy Cappy Skin & Scalp Care
Choose a medicated wash, daily cleanser, moisturizer or scalp brush for your family’s routine. Our team is here if you have a question.


